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Instagram accounts › @natgeo
@natgeo profile picture

National Geographic

@natgeo
Step into wonder and find your inner explorer with National Geographic 🌎
Engagement Rate
0.01%
Followers
269M
▼ −411,038 followers in the last 52 days

As of September 8, 2026, @natgeo has an Instagram engagement rate of 0.01% — 269M followers, averaging 21,167 likes and 116 comments per post (based on the last 10 posts).

Avg Likes
21,167
Avg Comments
116
Avg Shares
326
Following
194
Total Posts
32K
Avg Video Views
1.1M
Median Video Views
915K
Posts Analyzed
10

Engagement on recent posts

Sep 6 · Reel — 14,437 likes, 58 comments, 2,149,462 viewsSep 6 · Reel — 14,437 likes, 58 comments, 2,149,462 views14KSep 6Sep 6 · Photo — 10,792 likes, 164 commentsSep 6 · Photo — 10,792 likes, 164 comments11KSep 6Sep 7 · Carousel — 75,069 likes, 135 commentsSep 7 · Carousel — 75,069 likes, 135 comments75KSep 7Sep 7 · Reel — 40,179 likes, 218 comments, 1,308,260 viewsSep 7 · Reel — 40,179 likes, 218 comments, 1,308,260 views40KSep 7Sep 7 · Photo — 9,055 likes, 146 commentsSep 7 · Photo — 9,055 likes, 146 comments9.2KSep 7Sep 8 · Reel — 3,405 likes, 30 comments, 853,706 viewsSep 8 · Reel — 3,405 likes, 30 comments, 853,706 views3.4KSep 8Sep 8 · Reel — 1,884 likes, 32 comments, 392,346 viewsSep 8 · Reel — 1,884 likes, 32 comments, 392,346 views1.9KSep 8Sep 8 · Reel — 5,363 likes, 61 comments, 532,715 viewsSep 8 · Reel — 5,363 likes, 61 comments, 532,715 views5.4KSep 8Sep 8 · Reel — 34,385 likes, 195 comments, 1,439,890 viewsSep 8 · Reel — 34,385 likes, 195 comments, 1,439,890 views35KSep 8Sep 8 · Reel — 17,100 likes, 123 comments, 915,184 viewsSep 8 · Reel — 17,100 likes, 123 comments, 915,184 views17KSep 8
LikesComments

Likes + comments per post — 10 most recent non-pinned posts, oldest to newest. Hover a bar for exact numbers.

Views on recent videos

Sep 6 · Reel — 2,149,462 views2.1MSep 6Sep 7 · Reel — 1,308,260 views1.3MSep 7Sep 8 · Reel — 853,706 views854KSep 8Sep 8 · Reel — 392,346 views392KSep 8Sep 8 · Reel — 532,715 views533KSep 8Sep 8 · Reel — 1,439,890 views1.4MSep 8Sep 8 · Reel — 915,184 views915KSep 8

Play count per video/reel — 7 most recent.

Recent posts — detail

DateTypeLikesCommentsViewsEngagement

The 10 most recent non-pinned posts. Click a heading to sort; click a row to open the post on Instagram.

Post types (recent)

Reels7 · 70%
Carousel1 · 10%
Photos2 · 20%

Top recent post

Top post by @natgeo
Photos by @joelsartore | Beavers are incredible engineers. The dams they build help maintain a healthy balance within environments by controlling runoff, erosio…
75,069 likes💬 135 commentsSep 7

How @natgeo compares

Its 0.01% engagement rate is higher than 1% of the 8749 accounts we track.

Followers over time

269,013,317268,812,288268,602,279July 18, 2026 · 269,013,317 followersAugust 11, 2026 · 268,812,288 followersSeptember 8, 2026 · 268,602,279 followers

3 snapshots since we started tracking this account. Last checked September 8, 2026.

What is engagement rate?

Engagement rate measures how actively an account's followers interact with its posts. For @natgeo it is calculated as the average likes plus average comments across the account's most recent 10 posts, divided by the follower count, expressed as a percentage. A higher engagement rate generally signals a more active, responsive audience relative to audience size.

Data as of September 8, 2026.

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Frequently asked questions

Who is National Geographic @natgeo?

National Geographic (@natgeo) is a verified Instagram account with 269M followers. Its engagement rate is 0.01%, based on its 10 most recent posts, averaging 21,167 likes and 116 comments per post. The account has published 31,972 posts and follows 194 accounts. Its recent videos average about 1.1M views. Its Instagram bio reads: “Step into wonder and find your inner explorer with National Geographic 🌎”. These figures are refreshed regularly — data as of September 8, 2026.

How can I advertise on National Geographic @natgeo's Instagram page?

To advertise or collaborate on National Geographic's (@natgeo) Instagram page, simply email us at [email protected] and our team will help you arrange a sponsored post or partnership.

How much does advertising on @natgeo's page cost?

You can see the cost of advertising with this influencer and others on our influencer advertising page.

What is @natgeo's Instagram engagement rate?

@natgeo has an Instagram engagement rate of 0.01%, calculated from the average likes and comments across its 10 most recent posts relative to its 269M followers.

How many followers does @natgeo have on Instagram?

@natgeo currently has 268,602,279 followers on Instagram (data as of September 8, 2026).

What are the most-used Instagram hashtags and emoji?

See the most-used hashtags, emoji and content themes across the accounts we track in our Instagram Content Trends 2026 study.

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