SocialMediaLoyalty · ER
Instagram accounts › @nasa
@nasa profile picture

NASA ✓

@nasa
Making the seemingly impossible, possible. ✨
🔗 www.nasa.gov
Engagement Rate
0.17%
Followers
104M
Avg Likes
179,264
Avg Comments
736
Avg Shares
165
Following
91
Total Posts
4.9K
Avg Video Views
3.5M
Median Video Views
3.5M
Posts Analyzed
16

Engagement on recent posts

Jul 6 · Photo — 163,125 likes, 530 commentsJul 6 · Photo — 163,125 likes, 530 comments164KJul 6Jul 6 · Carousel — 98,390 likes, 424 commentsJul 6 · Carousel — 98,390 likes, 424 comments99KJul 6Jul 7 · Photo — 164,933 likes, 681 commentsJul 7 · Photo — 164,933 likes, 681 comments166KJul 7Jul 8 · Photo — 298,715 likes, 1,629 commentsJul 8 · Photo — 298,715 likes, 1,629 comments300KJul 8Jul 9 · Carousel — 410,343 likes, 962 commentsJul 9 · Carousel — 410,343 likes, 962 comments411KJul 9Jul 10 · Carousel — 307,690 likes, 947 commentsJul 10 · Carousel — 307,690 likes, 947 comments309KJul 10Jul 13 · Carousel — 101,238 likes, 386 commentsJul 13 · Carousel — 101,238 likes, 386 comments102KJul 13Jul 14 · Carousel — 190,552 likes, 839 commentsJul 14 · Carousel — 190,552 likes, 839 comments191KJul 14Jul 15 · Carousel — 181,721 likes, 484 commentsJul 15 · Carousel — 181,721 likes, 484 comments182KJul 15Jul 16 · Photo — 167,153 likes, 1,043 commentsJul 16 · Photo — 167,153 likes, 1,043 comments168KJul 16Jul 17 · Photo — 178,498 likes, 740 commentsJul 17 · Photo — 178,498 likes, 740 comments179KJul 17Jul 17 · Reel — 39,249 likes, 421 comments, 3,529,088 viewsJul 17 · Reel — 39,249 likes, 421 comments, 3,529,088 views40KJul 17
LikesComments

Likes + comments per post — 12 most recent non-pinned posts, oldest to newest. Hover a bar for exact numbers.

Views on recent videos

Jul 17 · Reel — 3,529,088 views3.5MJul 17

Play count per video/reel — 1 most recent.

Recent posts — detail

DateTypeLikesCommentsViewsEngagement
Jul 17🎬 Reel39,2494213,529,08839,670
Jul 17📷 Photo178,498740—179,238
Jul 16📷 Photo167,1531,043—168,196
Jul 15🖼️ Carousel181,721484—182,205
Jul 14🖼️ Carousel190,552839—191,391
Jul 13🖼️ Carousel101,238386—101,624
Jul 10🖼️ Carousel307,690947—308,637
Jul 9🖼️ Carousel410,343962—411,305
Jul 8📷 Photo298,7151,629—300,344
Jul 7📷 Photo164,933681—165,614
Jul 6🖼️ Carousel98,390424—98,814
Jul 6📷 Photo163,125530—163,655

The 12 most recent non-pinned posts. Click a heading to sort; click a row to open the post on Instagram.

Post types (recent)

Reel1 · 8%
Carousels6 · 50%
Photos5 · 42%

Top recent post

Self-care checkpoint 📍 It’s so easy to get caught up in the details of the daily grind, but a different point of view can help us keep things in perspective.…
❤ 410,343 likes💬 962 commentsJul 9

How @nasa compares

Its 0.17% engagement rate is higher than 6% of the 1045 accounts we track.

What is engagement rate?

Engagement rate measures how actively an account's followers interact with its posts. For @nasa it is calculated as the average likes plus average comments across the account's most recent 16 posts, divided by the follower count, expressed as a percentage. A higher engagement rate generally signals a more active, responsive audience relative to audience size.

Data as of July 18, 2026.

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