As of September 1, 2026, @adidas has an Instagram engagement rate of 0.39% — 30M followers, averaging 115,348 likes and 367 comments per post (based on the last 9 posts).
Recent posts
9 most recent posts — click any image to open it on Instagram.
Engagement on recent posts
Likes + comments per post — 9 most recent non-pinned posts, oldest to newest. Hover a bar for exact numbers.
Views on recent videos
Play count per video/reel — 1 most recent.
Recent posts — detail
| Date | Type | Likes | Comments | Views | Engagement |
|---|---|---|---|---|---|
| Sep 1 | 🖼️ Carousel | 89,717 | 454 | — | 90,171 |
| Aug 31 | 🖼️ Carousel | 821,163 | 1,882 | — | 823,045 |
| Aug 30 | 🖼️ Carousel | 5,666 | 60 | — | 5,726 |
| Aug 30 | 🖼️ Carousel | 3,095 | 18 | — | 3,113 |
| Aug 29 | 🖼️ Carousel | 12,134 | 46 | — | 12,180 |
| Aug 29 | 🖼️ Carousel | 6,352 | 26 | — | 6,378 |
| Aug 28 | 🖼️ Carousel | 14,049 | 74 | — | 14,123 |
| Aug 28 | 🖼️ Carousel | 2,749 | 27 | — | 2,776 |
| Aug 28 | 🎬 Reel | 83,205 | 716 | 1,176,755 | 83,921 |
The 9 most recent non-pinned posts. Click a heading to sort; click a row to open the post on Instagram.
Post types (recent)
How @adidas compares
What is engagement rate?
Engagement rate measures how actively an account's followers interact with its posts. For @adidas it is calculated as the average likes plus average comments across the account's most recent 9 posts, divided by the follower count, expressed as a percentage. A higher engagement rate generally signals a more active, responsive audience relative to audience size.
Data as of September 1, 2026.
Frequently asked questions
Who is @adidas?
@adidas (@adidas) is a verified Instagram account in the Product/service category with 30M followers. Its engagement rate is 0.39%, based on its 9 most recent posts, averaging 115,348 likes and 367 comments per post. The account has published 1,654 posts and follows 1,061 accounts. Its recent videos average about 1.2M views. Its Instagram bio reads: “Where there's a pitch, there's a legend. #YouGotThis”. These figures are refreshed regularly — data as of September 1, 2026.
How can I advertise on @adidas's Instagram page?
To advertise or collaborate on @adidas's (@adidas) Instagram page, simply email us at [email protected] and our team will help you arrange a sponsored post or partnership.
How much does advertising on @adidas's page cost?
You can see the cost of advertising with this influencer and others on our influencer advertising page.
What is @adidas's Instagram engagement rate?
@adidas has an Instagram engagement rate of 0.39%, calculated from the average likes and comments across its 9 most recent posts relative to its 30M followers.
How many followers does @adidas have on Instagram?
@adidas currently has 29,657,374 followers on Instagram (data as of September 1, 2026).
What are the most-used Instagram hashtags and emoji?
See the most-used hashtags, emoji and content themes across the accounts we track in our Instagram Content Trends 2026 study.
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